My Story

Basav Ray Chaudhuri

Basav Ray Chaudhuri

Experience shapes perspective

I spent the first three decades of my career in business, working across finance, general management, strategy and transformation. Much of that time was with SLB (formerly Schlumberger), where an international career took me across Europe and Asia, from functional leadership to running a business and leading organisational change.

Along the way, I experienced many of the realities that come with leadership: stepping into unfamiliar roles, making decisions with incomplete information, leading across cultures, building teams, managing through change — and occasionally getting things wrong.

What stayed with me most was an interest in people: how they think, how they grow, and how the quality of leadership can change both businesses and the experience of those who work in them.

From leading to working with leaders

Since 2017, I have worked as an executive coach and leadership partner to more than 500 leaders across a range of industries and geographies — from senior executives and leadership teams in multinational organisations to founders/business owners.

The situations vary, but often involve a point at which established ways of working or thinking no longer quite fit: a bigger role, a business entering a new stage of growth, a team that needs to change, or a professional or personal transition that prompts someone to reconsider what comes next.

How I work

My approach is conversational rather than formulaic. I listen, ask questions, challenge and offer a perspective — helping people step back from the immediate, test assumptions, recognise patterns, consider alternatives and sometimes confront what has been left unsaid.

The aim isn't to make decisions for people. It is to help them think more clearly and make better decisions for themselves.

What My Clients Say

He asked the right questions, offered fresh perspectives, and challenged me to grow

Ari Zlotoff

CEO

Basav is one of the most engaging executive coaches that I have met in my career. Being an experienced leader himself, he coaches leaders with expertise and passion. He is insightful, thought provoking and most importantly – effective

Jasmin Manner

President

Basav provides in-depth knowledge and experience and is an excellent sounding board / challenger to provoke the right level of thought and consideration. This contributes to better decision making.

Carel Hooijkaas

EVP

Having worked with many leadership coaches during my career, it was refreshing to find in Basav someone with prior solid hands-on experience in shaping and transforming organisations. Someone who can coach you on it, because he has dealt with those challenges himself

Andrei Gemenaunu

Co-Founder & Managing Partner

His international executive experience makes him swiftly relevant and appropriate in many circumstances. Basav has a unique ability to rapidly zero in on what matters, focus effectively on it and obtain results.

Sevan Kaloustian

Vice President

Excellent sparring partner to debate and address any difficult business issue, he has been always able to challenge my views and assumptions and bring a different perspective to the various issues we addressed together

Alex Milcev

Partner and Tax & Law Leader

Professional Background